“Astral’s contribution was extensive. Once we briefed them on the objectives and position of the brand the Media Mix team took charge of idea generation, working with internal and external suppliers to bring the campaign to life.”

“Astral Media Mix was really open-minded in terms of working with the brand, getting a sense of the brand and communicating it to the target demographic.”

“The interesting part was to sit together and figure out how to make the project work for you and for us. It was really a brainstorm of ideas, figuring out how to make it work the best for Rogers.”

“The advantage of Astral Media Mix is the turnkey campaigns. It allows us to use many platforms for a campaign without having to speak with each different collaborator.”

“They aren’t just experts; they are creative specialists who are dedicated to making each project become unique.”

“One of the advantages is that Astral Media Mix is a one-stop shop. You make a single phone call and you have access to a plethora of specialists in radio, TV and outdoor.”

“They took care of everything, the field operations, contacting the spokespeople, etc. Having everyone work together was super.”